Starting a business online can be an arduous and unrewarding task. For starters, there are so many options out there – how do I spot the right one for me? How can I develop a laser beam approach to help me recognise the business of my dreams? One way to answer to that question is to build a framework to work in. If you want to know what that looks like, read on!
Starting a business online begins with choosing the right model, so you need to figure out how to unscramble the desires lurking beneath the surface. The best way is to take time out at the beginning to ask yourself a series of focused questions that will become the framework for your business online.
It also helps you spot a blind alley when you see one. Expert marketing means it is so easy to be led along by every promise, it can be difficult to figure out if the business you are considering is truly what you want.
Skipping this step can also set you up for a lot of disappointment as well as wasted time and money. It might be harder to spot the online ‘opportunities’ that are not totally genuine, or not really workable to a newbie. So, make yourself a coffee, find a quiet area and ask yourself the following questions:
1) Do I want to deal with a physical product? Am I happy to be involved with handling and receiving goods? Do I want a product I can promote online, but also physically sell, or do I want to make products and sell them on the internet marketplace?
Answering these questions will help you identify whether the online business platform you require is for an established product or one you are making yourself. An example of this would be running a party plan business. You would be out and about in the community, meeting new people, selling a well known brand, but you would also be using Facebook and ebrochures to build a thriving business online. Or you could design and make your own products and set up shop using somewhere like Etsy to promote and sell your own goods.
2) Do I just want an electronic product or service? Do I want a business promoting somebody else’s internet product or do I prefer to use the skills I already possess?
Answering these questions will help you identify which specific type of electronic business you want. An example of this would be an affiliate using the Clickbank and Amazon marketplace to promote other people’s products to earn commission. Or it would be starting your own Virtual Assistant business to offer online typing or secretarial services for customers around the world.
3) Do I want to physically store and ship goods to other people, or have someone else do it for me?
Answering these questions will help you identify the businesses that will do all the work for you. An example of this would be starting a business with an online auction site like eBay, where you would find, log the details, sell and post the product yourself. Or you could start a business where someone else stores and ships the goods to the customer whilst you market and promote the product with a pre-designed website in a dropship business.
These are just a few questions to start your framework, but there are many others you could ask, such as do I have all the training I need, or will I require more? If the answer is yes, where is a good place to get the help I need?